Microsoft Acquires Activision Blizzard in $70 Billion Deal

Microsoft is now the 3rd largest video game company!
Britt Britt (157)

If you had 70 billion dollars lying around, what would you do with it? We can’t confirm our own choices here at Howchoo, but we can talk about what Microsoft did with it this week. At the cost of a whopping estimated $75.5 billion, Microsoft has acquired Activision Blizzard in an all cash deal. As the most expensive acquisition in Microsoft’s history, this deal makes Microsoft the third-largest video game company right now (just after Sony and Tencent).

Not only are they getting a bunch of Activision Blizzard franchises, they also now have to deal with the legal and moral mess that Activision is currently entrenched in. We won’t go into that here. Instead, let's focus on how this news has affected the tech industry already.

While Activision’s shares dropped 27% in the past year, GameStop and even Sony’s shares fell following the merger news. GameStop has been in a consistent loss over the past few months, but Microsoft buying up Activision could only make things worse for them. Sony shares fell over 12%!

Both Microsoft and Activision are big vendors to GameStop (and stores like it), meaning a merger between the two could change the video game economy. If Microsoft chooses to make AAA titles exclusive to Xbox, software sales for physical stores could plummet. Sony’s position as console leader is now threatened as Xbox could gain exclusives for popular titles like Warcraft, Diablo, and Call of Duty.

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Treyarch Corporation

treyarch corp

Known mostly for the Call of Duty series and games in the Spider-Man universe.

Raven Software Corporation

raven software

Helped develop Call of Duty games, known for Wolfenstein, Singularity, and the Heretic/Hexen series.

High Moon Studios

high moon studios

Developed the Deadpool game, as well as a Transformers series and Destiny and Destiny 2.

Infinity Ward

infinity ward

Original developer of the Call of Duty franchise before being bought up by Activision.

Toys for Bob

toys for bob

Known for bringing back some classic 90s franchises like Spyro and _Crash Bandicoot)!



Known for bringing popular franchises into video game form, like Shrek, Bee Movie, Spider-Man, and X-Men.

Sledgehammer Games

sledgehammer games

Developed and co-developed multiple Call of Duty games. It’s founders were responsible for the creation of Dead Space. (aka King)

king candy crush

Known for their Candy Crush saga mobile games.

Blizzard Entertainment

blizzard entertainment

A heavy hitter for Activision. Main franchises include Warcraft, Starcraft, Diablo, and Overwatch.

A celebration of the past and future of Xbox
Britt Britt (157)

November 15th marked the 20th anniversary since the first release of the original Xbox! Microsoft celebrated the occasion with a livestream on Twitch, Facebook, and YouTube.